Your Perfect Assignment is Just a Click Away
We Write Custom Academic Papers

100% Original, Plagiarism Free, Customized to your instructions!


MKT 352 CSU Dominguez Hills Advertising & Promotion Management Project

MKT 352 CSU Dominguez Hills Advertising & Promotion Management Project

Question Description

MKT 352-40 Advertising & Promotion Management Project

Create your own advertising campaign

Choose a company, brand or organization selling products, services, or ideas and create their next advertising campaign! * The project should be approximately 1,500 words in length. It can include images and visuals. This is an opportunity to be creative!


v Introduce the company/brand/organization. Explain why you selected it.

v Who is the company/brand/organization targeting? How are they differentiating themselves in the market place? What kind of positioning strategy do they currently follow? Give a brief overview of their current marketing mix.

v Analyze their current advertising campaign(s) and other elements of their IMC strategy. Are they effective?


This is where your advertising agency steps in!

v Research the (potential) target customers, the marketplace and trends impacting the marketplace for this product/brand/organization. For example, should this brand be re-positioned? Target a slightly different market segment? Use different media to reach their target audience? Take an advantage of a new, exciting opportunity in the marketplace?

v Create a new advertising campaign for this company/brand/organization!

v Discuss how your advertising campaign will be integrated with the other elements of IMC, as well as your media selection for the campaign.

v Explain the objectives, rationale, and reasoning for your campaign, as well the creative process behind your campaign!

You don’t need to visually execute the project. It is enough to provide an outline or plan and describe what the campaign involves. You can provide slogans, sketches or images that are part of the campaign or visuals. Think about you as an agency pitching the campaign to a client!

If you choose to do TV commercials as part of your campaign, for example, you don’t need to create the actual commercials, it is enough to outline the ideas and plan.

Order Solution Now

Our Service Charter

1. Professional & Expert Writers: DESTINY PAPERS only hires the best. Our writers are specially selected and recruited, after which they undergo further training to perfect their skills for specialization purposes. Moreover, our writers are holders of master's and Ph.D. degrees. They have impressive academic records, besides being native English speakers.

2. Top Quality Papers: Our customers are always guaranteed papers that exceed their expectations. All our writers have +5 years of experience. This implies that all papers are written by individuals who are experts in their fields. In addition, the quality team reviews all the papers before sending them to the customers.

3. Plagiarism-Free Papers: All papers provided by DESTINY PAPERS are written from scratch. Appropriate referencing and citation of key information are followed. Plagiarism checkers are used by the Quality assurance team and our editors just to double-check that there are no instances of plagiarism.

4. Timely Delivery: Time wasted is equivalent to a failed dedication and commitment. DESTINY PAPERS is known for the timely delivery of any pending customer orders. Customers are well informed of the progress of their papers to ensure they keep track of what the writer is providing before the final draft is sent for grading.

5. Affordable Prices: Our prices are fairly structured to fit in all groups. Any customer willing to place their assignments with us can do so at very affordable prices. In addition, our customers enjoy regular discounts and bonuses.

6. 24/7 Customer Support: At  DESTINY PAPERS, we have put in place a team of experts who answer all customer inquiries promptly. The best part is the ever-availability of the team. Customers can make inquiries anytime.