You are required to identify a hospitality organisation of your choice (within the public domain). Critically assess the key operational management practices and challenges that they currently face (e.g. service innovation, process design, supply chain management, impact of technology) and present recommendations for its future operations management strategy.
Your discussion should indicate the extent of your background reading in this area. You are therefore required to consult academic sources in your submission (e.g. journal articles, textbooks, trade publications). You are also encouraged to offer your own personal observations from a consumer and/or work experience perspective.