Read this week’s required article readings and other articles from your research, and discuss the followings:
- How have digital technologies changed the way marketers communicate with customers today? How have digital technologies helped marketers and consumers?
- What are the most significant theoretical approaches and contributions from this week’s articles that you want to highlight?
Your main post should be 250-300 words, with citations and references in APA format.
Prepare at least two substantive comments with a minimum response of 100 words.